In present time organisation management is become one of the critical issues for hospitality sector. For the developing manager to carry out roles and responsibilities is become stressful as because they have to fulfil the expectation of may people who are working with them in order to get ... Know More

Each and every organisation management require to work and lead people by giving them appropriate instruction and guidance in respect to duties and tasks assigned to them. This help administration to motivate and inspire employees to make them perform tasks effectively; thereby accomplish goals ... Know More

Background of the study Digital advancement has boomed business world by deriving various growth opportunities. It is an effective up gradation as it helps in easy connectivity with stakeholders Communication and interaction with stakeholder is the strategy which helps the firm in adapting to ... Know More

Marketing management is the function that every business needs to fulfill at the best way possible. Marketing means promoting a product by knowing the needs and requirements of the valued customers of the organization. The communication of the customers and the association is required to satisfy ... Know More

Strategic brand management refers to the process by which a company aims to manage its brand image through the preparation of innovative policies. This procedure includes several factors like planning, implementing and controlling marketing programmes to manage brand equity. It is important for ... Know More

The rise of the digital technology has created a far-reaching impact on the organisation. Internet and social media are engaged, and the cloud-based solutions are changing the scenario even for the small businesses. Technology has impacted on the operation of the company by offering better ... Know More